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How To Increase Customer Retention

You've worked so hard to build a business, advertise, promote and finally get a group of customers, don't stop there! The easiest way to grow your business is not always to get more customers, in fact, more often than not it is more important to keep the customers you have coming back for more.

Here are the top three ways to maximize customer retention.

1. Email Marketing

Email marketing is so inexpensive you can't pass up this opportunity to connect with your customers. It doesn't even have to be about sales, either. With periodic emails, you can position yourself as a leader in your field, share your knowledge and, of course, promote your products and services.

Learn more about email marketing...


2. Promotional Products

We've all seen them before. A tote bag with a grocery store logo, a pen with a lawyer's contact information or a mug with a company logo are all great ways to stay in the minds of your customers. The reason promotional products are so effective is that they stay around longer. A quality promotional piece can stay in your customers possession for months or years, reminding them of your business every time they use it.

Check out dozens of highly-effective Promotional Products and contact us to find out what type of promotional product to use in your industry.


3. Direct Mail

If you've already gathered your customers addresses from account registration, previous deliveries or house calls, then direct mail might be perfect for you. Sending out a targeted direct mail advertisement to previous customers is a highly effective way to boost your business.

Think about it. They already know you, they know your products or services and they have used them in the past. These are the people you need to stay in touch with! Start a Direct Mail Campaign today and start getting results in as little as 2 weeks!

Learn more...

 

 

 

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